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Before the 1990s, getting contacts of foreign buyers was a very difficult task and was affordable only for a large corporation. But with the expanding of the internet, the world has changed tremendously. The digital world is now connecting people around the world. Now it is not common to get export orders online

How to utilize internet to bring export orders online.

Before the 1990s, getting contacts of foreign buyers was a very difficult task and was affordable only for a large corporation. But with the expanding of the internet, the world has changed tremendously. The digital world is now connecting people around the world. Now it is not common to get export orders online

How to utilize internet to bring export orders online.

a) Register a domain and Build a quality website that is reflective of your company and products. With your new website, you will receive the initial credibility and attention for your product and your company as well. To enhance your credibility, you can upload product images of your company, factory, production process, etc. And don’t forget to add recent testimonials.

b) Search engine optimization (SEO) plays an important role in search engines like Google, Yahoo. This is very important as people are searching for similar products, suppliers just like you, every day. So, if you leverage SEO possibilities, you can be far more findable in the searches than your competitors, who do not pay attention to SEO.

c) Connect your website with social media platforms like Facebook, Twitter, Plaxo. You can create your company Facebook page and post your offerings there. Do not forget to adjust the comments or the wrong feelings by appropriate management.

d) Youtube, Flicker, e-Magazines can also be used to increase the outreach on the internet. You can create educational or intro videos about your company and products on Youtube for free.

e) Use paid advertising, to get targeted searchers to your website, fast! This means if someone is searching example “best leather handbags” on Google or Yahoo, then it is possible to make your website appear on the first page of Google against this search term. But you need to pay every click if someone clicks and comes to your website.

f) Use paid targeting in Social media. Similar like paid Google adds, you can be findable for targeted people (potential customers) in facebook, linkedin etc.

g) Partner with same category company and leverage his network to get new clients and export orders. For example, you are selling mangoes, why not to reach an agreement with strawberry sellers, that they can do promotion for your products in their website and you can do same for them in your website. This partnership is beneficial, because probably, there are many strawberry buyers, who also interested about mangoes.

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– Mark Henry “Google.com”

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